Crossover flavors / new exploration
《Xunwei》
Cut the noise. Return to real flavor.
For experienced drinkers of other teas who feel distant from Pu-erh. Pre-portioned modules, flavor-led names instead of mountain jargon — lower the threshold without lowering the dignity.
- Audience
- Experienced crossover drinkers
- Form
- Modular pre-portioned set
- Range
- ¥59–199
- Flow
- Public retail
Flavor-led naming
No need to learn mountains, batches, or how to break a cake — only flavor language.
3 · Products
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《Honey-Note Red》
Honey-fragrant old-tree red tea
"Honey in the throat, depth at the back of the tongue."
A bridge for drinkers of Jin Junmei and Dianhong.
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《Sweet-Spring White》
Old-tree white tea
"Clear sweetness, like a mountain spring."
For drinkers of Bai Hao Yin Zhen and Bai Mu Dan.
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《Years-Stored》
Aged tea
"Let time speak for us."
An aged tea — an entry sample with a sense of years.